Ljuva Journal

Measure the new furniture group before deciding the rug is suitable because it fitted the previous room.

Work with the existing floor and leave enough flexibility for a future room.

Keep colour and design fixed while you compare sizes.

Choose references for specific reasons: one for colour, one for layout and one for texture.

Take one photograph from the doorway and another from the main seat, using ordinary daylight where possible.

Start with the sofa's undertone, shape and size because it already occupies a large part of the room.

If the room is being planned from scratch, choose a rug palette before buying every small accessory.

Check the floor manufacturer's guidance before placing any rug or underlay on a delicate finish.

Weight and thickness describe different things.

Light reflected by a textile surface can make parts appear lighter or darker from different positions.

A traditional-looking pattern does not establish how it was made.

A close-up helps you see the surface, but magnification can make a low texture look much more pronounced.